Monday, August 22, 2011

Queue Busting

Hi
My what a busy couple of weeks it has been. Autumn Fair has been taking up quite a lot of my time. I think I am looking forward to it with some trepidation having been to Spring Fair this year I know it is going to be hard work but fun too. My next blog will be about the offers we have specially for Autumn Fair.

I think that it was last week I read that a report had discovered that what shoppers hate most about shopping is….queuing! No surprise there then. It is not much fun standing in a queue waiting to pay for things. Supermarkets seem to have got the idea with extra checkouts and people trained to use them although even they have trouble at Christmas! I have been known to take a book to read in the ‘Day before Christmas Eve’ grocery queue.

The surprising thing is that more retailers don’t use queue busting strategies like handheld computers.   When I went to the ScanSource Partner Day recently I had my invitation scanned at the door and there waiting for me when I got to the desk, was a label already printed with my name on it, no fuss or waiting. Quite simply they were prepared for the sudden rush at the start of the event it seems strange that retailers who have these peaks quite regularly don’t seem to have a real strategy to deal with them.


Handheld computers such as the Datalogic Memor and the Motorola ES400 can really help to stop queues from forming and they show customers that the retailer really values their custom and doesn’t want them to leave their shop disgruntled and vowing never to darken their door again.

Also the IBM Any Place Kiosk (APK) can also be configured for customers to use as a self service check out using the new version of TraxsEPoS.


Why not contact us at .... to discuss any of the ideas above
EPoS Girl
www.autumnfair.co.uk

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